Ultrabooks: Trend or necessity?

Every January in Las Vegas, Nevada, companies from around the globe set up booths at the International Consumer Electronics Show (CES). New products are showcased, companies scope out their competition and huge technology trends emerge.

One of the biggest trends coming out of CES this year was the “Ultrabook”. A term coined by Intel, an Ultrabook is essentially a computer in a category of thin and lightweight ultraportable laptops. Ultrabooks are designed to feature reduced size and weight and long battery life, while retaining strong performance.

So, with all its hype at CES, are Ultrabooks simply a consumer trend, or should you look at investing in them for your business? Here are three important factors to consider:

  • Portability – Ultrabooks are super slim and extremely light. For example, HP’s business Ultrabook, the Folio 13, weighs 3.3 pounds and is less than 18 millimeters – that’s as thin as a dime! The portability of an Ultrabook means it is easy to slip into your bag for an offsite meeting, or take travelling with you on business trips.

  • Battery Life – Ultrabooks are designed with long battery life (approximately 5-8 hours) so it is possible to get through the day often on a single charge. This extended battery life means ditching the power cord and the worry that your laptop might die in the middle of an important meeting.
  • CD/DVD Drives – To keep the design slim, most Ultrabooks do not have a drive to run CDs or DVDs. If this is important for your business to have, you can always consider purchasing an external drive to run CDs or DVDs when you need them.

Ultrabooks combine performance, style and mobility at a competitive price – making them a definite option for a small business. While some people may perceive them to be a trend right now, with all they have to offer, Ultrabooks are destined to become a permanent device for business users.

Guest post by John Cammalleri – Vice President, SMB and Partner Sales for HP Canada’s Personal Systems Group